LIVE Broadcast = Happy Clients – Case Study
5th May 2021, Cinco De Mayo, Pete broadcast a live stream exclusively for Proper Crisps, Dish Magazine and organised by Goode PR. With brand reps in the kitchen and representatives from Dish Magazine in attendance, the event was hosted by Sarah Tuck from Stuck In The Kitchen and Dish and Frankie Walker from Black Pineapple Co.
Utilising 2 cameras including a Blackmagic Pocket Cinema Camera 4K and wireless mics plus a wired microphone for the guests, the action was captured from the kitchen and broadcast through multiple Facebook pages including our own yourfix.tv. Pete used Mimolive for the broadcast and production.
The live video had 119 consistent viewers, loads of comments and nearly 4000 video view overnight. Goode PR have subsequently added considerable reach and video views with an advertising campaign giving the client amazing brand saturation not to mention the ability to retarget viewers and people who engaged with the post with additional followup advertising.